Marketing Time Tracking Software | TrackLabs
Time Tracker for Marketing Agencies
Track time across campaigns, clients, and creative projects with marketing time tracking built for modern teams. Monitor campaign profitability, automate client billing, manage retainers, and see exactly where your creative hours go—all in one platform.
Why marketing agencies choose TrackLabs Time Tracker?
Variety of integrations
Our time tracker integrates with various other tools and drastically simplifies marketing agency time tracking and project management.
Go to IntegrationsInvoicing and billing
Features like invoicing, billing, and payroll speed up agency administrative processes thus helping increase project profitability.
Go to InvoicesDetailed reports
Reports for tracked time, employee attendance, earned amounts, and more are helpful assets, especially in marketing agency management.
Go to ReportsWhite labeling
Customize the look of your dashboard with your company logo and brand color. Create a lasting impression and instill trust in your customers.
Go to White LabelAutomated time tracking
Accurate and automatic time tracking for marketing agencies is the best way to use every second to the company's benefit.
Go to Time TrackingTrackLabs AI Elevates Marketing Time Tracking
Empower your marketing agency with an agentic AI that acts on its own to surface campaign KPIs, flag over-budget projects, and auto-send end-of-day recap decks. Track progress, measure team efficiency, and receive workflow refinements that boost ROI—before you even ask. TrackLabs Agentic AI keeps everyone ahead of deadlines and delivers standout creative results.
Explore TrackLabs AIBoost Profitability and Productivity with Marketing Time Tracking
Know exactly where your team's time goes and which work actually makes money. Marketing time tracking shows you that the 'simple' client revision took 5 hours, the internal meeting ran 90 minutes over, and half your team's time goes to non-billable work. With this data, you can adjust pricing, streamline processes, and focus on profitable clients. Automated tracking means no more Friday timesheet panic or missed billable hours—just accurate invoices and better margins.
Why TrackLabs Time Tracker is a Perfect Fit for Marketing Agencies
We surveyed hundreds of marketing professionals using TrackLabs to understand the real impact on their operations. The data reveals how marketing time tracking transforms profitability and client relationships.
77%
Proven growth in revenue
of our marketing agency customers reported a certain growth in revenue since incorporating TrackLabs into their work process.
91%
No missed deadlines
of our marketing agency customers reported no missed deadlines right after they started using TrackLabs.
67%
Longer-lasting collaborations
of our marketing customers reported longer-lasting collaborations with clients since using automatic time tracking and billing with TrackLabs.
Integrations
Integrate with more than ten other tools that you already use to track time on them. Integrations enable you to import a large number of members in seconds and track time directly on the tools you integrate with.
Explore IntegrationsFeatures for Enhancing Marketing Time Tracking
Billable Hours and Invoicing
Set billable hourly rates to workspace members or projects and accurately measure marketing time tracking, earnings, and project costs. You can also create invoices either based on billable hours or your preferred custom data and share them with clients directly.
Explore InvoicingProject and Task Management
Manage marketing projects and tasks in the same place where you track time on them. Create projects, break them down into tasks, and assign them to members. As your team starts working on them, you'll get detailed reports on time usage for each project.
Explore Project and Task ManagementReports
Get all types of reports including timesheets, attendance, activity levels, app & web usage, tasks, finance, and more. Export reports in your preferred format or schedule them to be sent to the email you set at the frequency you set.
Explore ReportsAutomated Time tracking
Track time automatically while your team works on campaigns and client projects. TrackLabs begins tracking time when work starts and stops when idle, ensuring accurate billing without manual entries. For added transparency, enable optional screenshot monitoring to show clients exactly what was delivered during billable hours.
Explore Automatic Time TrackingShifts
Organize flexible schedules for your creative team across different time zones and client needs. Manage coverage for urgent client requests, coordinate team availability for campaign launches, and ensure 24/7 support for global accounts without confusion or gaps.
Explore ShiftsPayroll
Organize payroll efficiently and effortlessly and make payments directly. The time tracker uses the rate you set and the tracked time by each member and creates a payroll report for you. You can export it and pay through Wise, Payoneer, PayPal, or Gusto.
Explore Payroll TrackingGet a Personalized Demo for Marketing Agencies
We offer a custom demo for marketing agencies with 10+ team members. Our specialists will show you around our tool so you can reap all the benefits of time tracking for marketing.
Book a DemoHow to Track Marketing Projects and Campaigns?
- Sign up and create your workspace
- Select your industry as Marketing
- Invite team members and add clients as observers
- Create projects for each campaign or client
- Set billable rates for different services
- Install desktop tracker and start tracking
- Generate client reports and invoices
To track more than time, have members install our Desktop Time Tracker App
Explore Our Solutions for Other Industries
E-commerce and Retail
Track time on order processing, create invoices, and get accurate data on employee productivity.
Explore E-commerce Time TrackingBPO and Outsourcing Companies
Track time across multiple client accounts and ensure accurate billing for outsourced services.
Explore BPO Time TrackingNon-Profit Organizations
Focus on your goal while TrackLabs tracks time and generates reports for your organization.
Explore Non-Profit Time TrackingAttorneys & Law Firms
Manage time tracking, create invoices, and manage client billing easily.
Explore Attorney Time TrackingFAQ
How do marketing agencies track billable vs non-billable hours?
Set each project as billable or non-billable in TrackLabs. When team members track time, it automatically categorizes into the correct bucket. This shows exactly how much time goes to client work versus internal meetings, pitches, or admin tasks.
Can multiple team members work on the same marketing campaign?
Yes, unlimited team members can be assigned to the same project or campaign. Each person tracks their individual time, and TrackLabs aggregates it into project-level reports. See total hours spent on campaigns broken down by team member, task, and date range.
How does TrackLabs handle different hourly rates for marketing services?
Set different hourly rates by team member (designer at $100/hr, strategist at $150/hr) or by project type. You can also override rates for specific projects. When generating invoices, TrackLabs calculates costs using the appropriate rate for each time entry.
Does TrackLabs integrate with project management tools?
Yes, TrackLabs integrates with popular project management platforms. The desktop tracker records time spent in applications like Photoshop, Figma, and Google Docs, showing you which tools your team uses most.
How does budget tracking work for marketing projects?
Set budget limits for each project or client. TrackLabs displays current spending against budget, showing percentage used and remaining budget. Monitor spending patterns to identify when projects approach limits, helping you manage scope and discuss additional fees before exceeding client budgets.
Can clients view their project progress without full access?
Yes, add clients as project viewers with limited permissions. They can view their specific project's progress, time tracked, and budget status without seeing internal notes, team discussions, or other clients' data. This transparency helps build trust and reduces billing questions.
Make the Most of Marketing Time Tracking with TrackLabs
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